Bharti has conducted a survey to check how consumers react. This pack is sold to 2G customers only. Paying 4G customers will not be affected, the report said.
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The earlier Rs 99 recharge had a talk-time value of Rs 99 and 200 MB data valid for 28 days. In contrast, the Rs 155 minimum recharge that has just been launched offers unlimited voice calls, 1GB data allowance and 300 SMS. There is a 57 percent jump in prices. It has been implemented in the most important consumer segment at affordable prices.
Earlier, the company had done a similar market-testing in 2021 when it raised the minimum recharge offer from Rs 79 to Rs 99 in select circles. The telco is likely to end all 28-day calling plans with SMS and data below Rs 155. Customers will have to pay Rs 155 even if they want to opt for SMS service in their monthly plan.
Airtel has taken the first step of the industry to implement the tariff hike in the current market situation. The company responded that it was awaiting a competitive response. If the new plan does not get enough support, the Rs 99 plan may need to be reinstated.
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Meanwhile, after launching 5G services in Gurugram last week, Airtel has now announced the launch of Airtel 5G Plus in Guwahati. The service providers have announced that Airtel 5G Plus services will be available to customers in a phased manner. The company continues to build out its network and complete the roll out. The telecom operator added that customers with 5G-enabled devices can enjoy high-speed Airtel 5G Plus network at no extra cost till the roll-out becomes widespread.
Airtel has also updated its Thanks app, which now allows users to check their smartphone’s 5G compatibility. Users can also check the availability of Airtel 5G Plus at their location with the help of the app. Make sure you have a 5G enabled handset to use 5G services.
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