The next big musical event to take place in Peru, the Lima Music Fest, promises not only to be an unforgettable show, but also an example of social responsibility and sustainability. Organized by the renowned Peruvian production company Kandavu, this festival will take place on May 25 at the National Stadium and will mark the beginning of an innovative initiative called ‘La Música Abriga’.
A festival with purpose
He Lima Music Festivalwill feature the participation of great Latin and urban pop stars, including Sebastián Yatra, Mike Bahía, Greeicy, Piso 21, Nacho, Beéle, Adso and Carmen De León. However, beyond the music, this event stands out for its commitment to sustainability and helping the most vulnerable communities in the country.
‘Music keeps you warm’: sustainability in action
The initiative ‘Music warms’ It is a joint effort between Kandavu and the NGO Ayudando Abrigando. During the festival, all plastic waste generated will be collected. This waste will be recycled and transformed into fibers to make blankets. These will be distributed to the most needy areas of Peru, sheltering people who face inclement weather without adequate resources.
Lima Music Fest 2024. Photo: Joinnus
This project not only focuses on the collection of plastics, but also seeks to raise awareness about the importance of recycling and sustainability. By transforming waste into something useful, Kandavu and Ayudando Abrigando demonstrate that sustainability can be more than a buzzword; can become a concrete action that has a positive impact on society.
Social and environmental impact
The proposal of ‘Music warms’ It goes beyond offering a great musical experience. Kandavu, with this project, confirms her commitment to the community and the environment, leading by example in the entertainment industry. This initiative is a clear message that it is possible to organize large-scale events without neglecting the environmental and social impact.
Additionally, by partnering with Ayudando Abrigando, an NGO with an outstanding track record in helping vulnerable communities, it ensures that the blankets reach those who need them most. This collaboration not only strengthens the project, but also expands its scope and effectiveness.
Expectation and preparations
The expectation for Lima Music Festivalis high, not only because of the impressive list of artists that will be presented, but also because of the innovative sustainability proposal that it brings with it. Tickets for the festival are available at Joinnusand a massive attendance of fans is expected to enjoy a night of music and solidarity.
Preparations are underway to ensure that the event runs smoothly and that plastic collection is effective. Volunteers from Ayudando Abrigando will be present at the festival, facilitating the collection and providing information about the recycling process and the making of the blankets.
