The recent concert for the 32nd anniversary of Serrano heart It was a resounding success, which brought together more than 40 thousand people at the San Marcos stadium on February 8. However, after the event, speculation arose about a possible marketing strategy based on the supposed relationship between Paco Bazán and Susana Alvarado to promote the show. Given this, Edwin Guerreroleader of the group, clarified that the success of the concert was not linked to any media campaign.
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Edwin Guerrero says that there was no marketing of Paco and Susana for the Serrano Heart Concert
After the speculation, Magaly Medina said that the proximity between Paco Bazán and Susana Alvarado was part of a marketing strategy to promote the concert. “Marketing appeals to all this type of truquitos, they have sold it as a soap opera by chapters,” said the journalist, suggesting that this same tactic would have been used in the past to generate interest in the event.
Before the statements of Magaly MedinaEdwin Guerrero spoke on February 12 in a live Tiktok broadcast in the ‘Faranduleando with Fer’ program, in which he flatly denied that the relationship between the singer and the driver was a marketing strategy. “That it has been some type of marketing, unleash it completely,” said the leader of the Serrano Heart.
In addition, Guerrero emphasized that the concert already had a success insured before the appearance of these rumors. “We already had ninety percent of the tickets sold when that greeting on the radio happened,” he added, denialing any media campaign based on this situation.
On the comments of Magaly Medina, the musician asked for respect for the trajectory of the group. “They do not miss respect for the trajectory,” he said sharply. In addition, he expressed his affection for Susana Alvarado and avoided deepening the subject: “Marketing, in any case, are nonsense. But I can’t talk about Susanita. I love her very much as a sister and I don’t prefer to touch or expose her.”
Paco Bazán is pronounced on alleged relationship with Susana Alvarado
In an interview with Radio Nueva Q, Paco Bazán also referred to the subject and announced the end of his link with Susana Alvarado, ensuring that he will not talk about the subject again. “From now on, they will not have anything about me, they will not get anything from me,” said former soccer player and television driver.
Bazán also mentioned that the episode lived to the concert marked the closure of this story. “For me, the first season (until the day of the concert) is the end of the novel. So, from here on, there is not much more to say,” he said.
