No models.. No photo shoot. The Ona advertisement of Kalyan Silks produced with Nirmita Buddhi’s help was impressive. Models are all AI creations. This ad is also an example of what the future advertising field and shoot will look like. The commercial was shot in 20 seconds. Kalyan’s full-page newspaper ad is also filled with AI-created beauties and handsome men. The ad was shot by Maitri.
The advertisement, which pointed out the possible changes with the help of AI, including in the advertising sector, also gives some hints. Possibilities to create advertising without models and photoshoots.. AI’s ability to visualize ideas without creative designers or visualizers. These also give some warning signs. The advertising sector and the film industry have to change according to the changes in this sector. AI has also taken hold in the field of content production. An excellent screenplay is ready to express ideas in the field of cinema. This is the current situation. In the future, the competition will be fierce in this field as well.
The advertisement, which pointed out the possible changes with the help of AI, including in the advertising sector, also gives some hints. Possibilities to create advertising without models and photoshoots.. AI’s ability to visualize ideas without creative designers or visualizers. These also give some warning signs. The advertising sector and the film industry have to change according to the changes in this sector. AI has also taken hold in the field of content production. An excellent screenplay is ready to express ideas in the field of cinema. This is the current situation. In the future, the competition will be fierce in this field as well.
Google has already launched AI ads. Two new advertising campaigns were introduced first. The ad was in the Demand Gen and Video View categories. These are categories aimed at bringing businesses and consumers closer together.
It features simple ad creation and engagement metrics across multiple viewing formats. AI advertising also gives businesses different insights into ad campaigns. Demand Gen campaigns target YouTube, YouTube Shorts, and feeds like Google Discover and Gmail.
