The former Miss Grand International Luciana Fuster continues to be in the eye of the hurricane after a young woman exposed on social networks that the outfit purchased in her ‘Luciana Fuster Collection’ store had a label of Shein . After the controversy, the program ‘love and fire ‘ shared the model’s statements during the opening of her store, which has further fueled the debate about the authenticity of the products she offers.
Despite her statements about the origin of the products, the situation took an unexpected turn when Luciana Fuster’s brand came forward to clarify the controversy. Through a comment on TikTok the store explained that its collection “combines designs made in Peru and some imported,” referring to the presence of garments that, like the one on display, belong to other brands. This explanation seems to contradict Fuster’s statements at the inauguration, where he assured that his brand was aimed at promoting exclusively Peruvian products.
What did Luciana Fuster say on the opening day of her store?
According to the video made on the day of the opening of her store in Gamarra, Luciana Fuster would have assured that her brand focused on promoting Peruvian products. “I want to invite you to consume the Peruvian product, which I believe is what has to be done,” said Luciana on the day of the launch. Furthermore, when asked if she herself was directing the design of her collections, Fuster nodded affirmatively, indicating that her brand would be focused on national products, a message that consumers hoped to see reflected in her store.
This video showing Luciana’s statements seems to refute the version offered by the brand in its comment on TikTok. The confusion has been generated by the contrast between Fuster’s claim that his collection was 100% Peruvian, while the brand admitted that some products in the store are imported. This has provoked a series of criticisms on social networks, where many users have questioned the transparency of the brand and the coherence between its public statements and its commercial actions.