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The new campaign highlights the crucial role of the photographer in capturing wedding moments. Canon helps wedding photographers and filmmakers capture such moments in all its glory. Leading photographers and filmmakers around the world are using the latest Canon digital cameras and lenses. They guarantee accurate optics, high speed processing, advanced AF tracking and excellent lighting. Kerala is one of the most sought after wedding destinations in the country, with beautiful mountains, beaches and lakes.
India is a diverse country with vibrant cultures. Marriages are its symbol. Every wedding offers moments to celebrate and copy. Canon’s constant effort is to enable users to preserve their favorite memories for a lifetime. Manabu Yamasaki added that he has always strived to bring products and technological innovations to strengthen the wedding photography industry. We are proud to be able to participate in crucial moments for Indian customers, especially at weddings.
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C Sukumaran, Product and Imaging Communication Products Director, Consumer Systems, said, “Indian weddings have more visual effects than anything else and they celebrate the reunion of not only the bride and groom, but also the two families. Canon’s full camera ecosystem is designed to help couples capture the best moments of their lives.
Sukuman added that he hopes the new campaign will help educate couples about wedding photography. South India is one of the critical markets for Canon Business. The brand anticipates excellent growth potential in this sector. About 35 to 40 per cent of Canon India’s business comes from this sector. Sukman said South India maintains the number one position in market share.