The searches for the users on the internet They change according to the season and Christmas Eve either Christmas, are not the exception. What do we mean when we talk about searches? To the words or interests that a person writes in search engines such as Googlethat is: searches related to love on Valentine’s Day, places to vacation in summer or gifts for Christmas, during December.
Google It is the most popular search engine with approximately 40 thousand searches per second worldwide in semrush numbersa platform specialized in analyzing search engines and the technical complexity behind them.
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The December 24 and 25 They are not exempt from the use of the Internet. And as mentioned in the book “Everyone lies, big data, new data” by Switch Stepehns-Davidowitz. Most users trust search engines more than their own family or friends to ask questions about anything.
WHAT ARE PEOPLE LOOKING FOR ON DECEMBER 24TH OR CHRISTMAS?
In a brief exercise within the Google platform, you can see how news consumption has decreased from December 17 to date.
In Mexicothere are few news that attract attention, according to Google Trends in Mexico (and some parts of the world) everything seems to be focused on the big question Where is Santa Claus?.
SANTA CLAUS’S TOUR
Almost 20 years ago, Google launched a mobile application in which you can follow Santa Claus’ journey around the world: Santa tracker. It was in 2004 when the application was released to the world and since then every year, around this time, the big question arises: Where in the world is Santa and at what time does he arrive in my city?
The free page has different interactions for audiences of all ages, the seasonal games offer hours of entertainment for the whole family.
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In addition to Santa’s touron social networks such as Facebook or YouTube, platforms offer a live video so that the public can view Santa’s journey.
WHAT IS CELEBRATED ON DECEMBER 24?
Another of the main searches is to know the origin of the celebration. Although the news reports about panic buying, Profeco alerts to take care of seasonal purchases and other indicators that a large part of the citizens lived differently, these dates, in the search engine there are thousands of people wondering the origin of the celebration
He December 24th is commemorated The day before Jesus was born, it is a Christian holiday. It is said that it is Christmas Eve, being a space in the time of the arrival of the Messiah to the world; Although the Bible does not specify the exact time of Jesus’ birth, the celebration occurs during the early morning hours.
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In addition, the Christian saints refer to the commemoration of Saint Gregory of Spoleto, Saint Dauphin of Bordeaux, Saint Irmina of Trier, Saint Metrobius the martyr, Saint Tarsila of Rome, Blessed Bartholomew Maria dal Monte, Blessed Paula Elisabet (Constancia) Cerioli.
Christmas cards or images with Christmas messages are also among the main searches. Google, in addition to historical information, offers a catalog of images from different sources, although the practice refers to greeting cards such as those that were sent physically; Based on the volume of searches reported by the platform, it seems that the tradition still has thousands of people interested.
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Unlike previous years, images are shared through social networks, either through a general publication or sent directly in a personalized way, some accompanied by additional text.
WHAT ARE YOU LOOKING FOR IN THE WORLD DURING CHRISTMAS?
In addition to the global interest in Santa’s location, one of the main searches refers to the need for users to accompany their day with “Christmas songs.”
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Although Google does not offer music playback directly, it is a bridge to take users to YouTube, Spotify, Amazon music and other platforms with special catalogs for the occasion.