- Images of Lord Jagannath, Balabhadra and Subhadra were used on the chocolate covers.
- This sparked a huge controversy and people took to Twitter to share their complaints
- They said it hurt religious feelings.
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This sparked a huge controversy and people took to Twitter to share their complaints. They said it hurt religious feelings.
People throw away the covers after eating the chocolates. Images of these highly revered deities will eventually be found on roads, dirt roads and trash cans. Therefore, they requested that these images be removed.
At the same time, some have tweeted criticizing the company for hurting religious sentiments. Another Twitter user asked, “Who gave permission to all the multinational companies in India to make such a mockery of Hinduism?” Try another religion and you will know what happens.
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In addition, the hashtag boycott KitKat is spreading. Meanwhile, the company has decided to withdraw its controversial design following public reaction. They made the announcement on Twitter.
Nestl ഇന്ത്യ India has come out with a statement after a setback in cover design. KitKat’s travel break packs are meant to be beautiful with local targets. Last year we wanted to release packs that represent the cultural image of Odisha, which stands out with its bright images.
We wanted to encourage people by informing them about that art and its craftsmen. Understands the sentimentality of the subject and regrets if people’s feelings have been carelessly hurt.
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As a precautionary measure, we decided to withdraw these packs from the market last year. The company tweeted: