The information disclosed by Thomas Isaac through Facebook post is as follows. The secret behind the success of Olivia’s business is the innovative marketing strategy of online sales. All sales are online. Majority of the customers are Malayalis in foreign countries. Every day various pictures of one or two types of dresses are introduced on Instagram, Facebook and YouTube. This is advertising.
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If you watch the video and comment hi, you will get at least five numbers. If you call on it, you will get any explanation regarding the dress. Ordering is simple. Send a screenshot of your favorite outfit. Specify size and color. Transfer money from an account in India. The requested dress will be sent by courier the very next day.
About 100 young women are currently working to take phone calls from customers and to pack and send the requested dresses. 10 percent of the cost of the dress will be received as commission. There are those who earn an average of Rs 25000 to Rs 40000 per month. More people are from Pathanamthitta. But there are employees from all districts of Kerala.
They make some of Olivia’s dresses themselves. The rest is sourced from a few agencies. By ordering in bulk, you can get the lowest price. The establishment charge is only minimal. So you can get dresses at a much lower price than buying them from shops etc. This is one of the main attractions of Olivia’s dresses.